Don't forget -- there are two more prizes coming up! One big one and one really big one -- please add the app, play the game, and then check out the Facebook Group and the Facebook Page! The game ends on July 14th!
Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts
Saturday, July 12, 2008
Monday, June 30, 2008
Our Three Winners in the Life Changing Box Game!
Congratulations to Kristie Lake &Adrienne Lamond who have both won our third prize, a 20" Full HD LCD Sharp Aquos TV!
Congratulations to Christian Jolicoeur &Katie Merle who have both won our second prize, a 52" Full HD LCD Sharp Aquos TV!
Congratulations to Marcus Baskerville of Sacramento, California, who has won our first prize, a 32" Full HD LCD Sharp Aquos TV!
Thursday, June 12, 2008
Win Big Prizes with Life Changing Box
One great thing about owning a Social Media PR firm is that I get to do cool stuff. Another great thing is that I can bogart some of the stuff. Well, I am number-one box of the Life Changing Box, which you can see over on my Facebook Profile! (Please feel free to add me) I will be holding onto the box for a full eight hours today, so feel free to "touch my box." You know you want to -- and you don't have to go "through" me -- feel free to just join up yourself directly! I have a feeling that you can add the app to your Facebook Pages as well -- check it out! (Via Chris Abraham)
Well, to quote my very own Social Media News Release:
Long story short:
The game launched at 10AM today, June 12th. Prizes include 52" flat screen televisions, exclusive tickets to sporting events, international trips, home theater systems -- 20 prizes in all -- with values ranging from $400 to $14,000. There are two of everything so everyone who wins a prize wins its twin for the person who invited him or her. Lowe's client doesn't want to be revealed just yet, so please plug some words into the query box on the teaser site, LifeChangingBox.com.
Please enjoy this handy widget you can come back to again and again to watch the current course of the 10 boxes as they move around, awaiting to be touched by you!
Well, to quote my very own Social Media News Release: Life Changing Box Facebook Game Launches!
- The promise of the extraordinary
- The surprise of something new
- The power to bring change
- It all starts here!
- The Box: www.lifechangingbox.com
- The Game: apps.facebook.com/lifechangingbox
The Life Changing Box game is a Facebook application believed to be the first of its kind…A contest with BIG PRIZES - many worth thousands of dollars!
Quick Links: News Facts | About Life Changing Box Facebook App | Screen Captures | About LifeChangingBox.com | About Lowe Worldwide | About Abraham Harrison | Contacts | Social Media | Tags
News Facts
Life Changing Box the game is an application for Facebook which resembles Hot Potato in reverse. In our case, the “potato” is a box and inside each box is a prize. The goal of the game is to be in possession of the box when it opens, thus winning the prize. Part of the fun of Facebook is the option to invite your friends to install an application you enjoy. We encourage you to do so with a creative twist. If someone you invited into the game wins a prize, you win the exact same prize!
- There are 10 boxes total in the game. The currency the game uses to allow players to take possession of the box is called a “Touch”. Players get 24 “Touches” per day. Each “Touch” enters the player into a Round. At the beginning of each Round, the box will randomly jump to one of the players that entered that Round. A Round lasts between 30 minutes and 8 hours, randomly decided by the application.
If the box didn’t open that Round, a new Round will begin and everyone must “Touch” the box again to participate.
- Since there are 10 boxes, 24 Touches, and up to 48 rounds per day, players will have to strategize their Touches in order to maximize their chance to win. This creates engaging and addictive play
- Click here to go to the Life Changing Box Facebook application page
About Life Changing Box Facebook App
LCB is a lottery-style game based around 10 boxes that open to give prizes to whomever is in possession of them.
Enter to Win
To get possession of a box you go to its application page and “touch” the box. Whoever touches the box first is in possession of it. Email and other contact info must be entered in case you win. The pic and name of the holder appears next to the box on the app page.
Gameplay
The game play is based around timed rounds where a box either opens to reveal a prize or jumps to another player's page.
If you have touched the box you are in for that timed round only.
If someone else is in possession of the box for that round, your touch means that you are eligible to get the box only if it doesn’t reveal a prize on that round.
Then you are in a pool of people that the box will randomly jump to.
Strategy
All 10 boxes appear at the same time but they open sequentially over a four-week period. Nobody knows when they open, or how many rounds of “touching” there will be until they do so you get a limited number of “touches” per box to use at your discretion. You choose if you want to sit out a round and save your touches. If someone else wins and you have touches, you can roll them over into another game. If you invite a friend to the application and they win, you win a duplicate prize.
- There are 10 boxes total in the game
- To gain possession of a box, users use a currency called a Touch
- All players get 24 “Touches” per day
- Each Touch enters the player into a Round
- At the beginning of each Round, the box will randomly jump to one of the players who entered that Round
- The player given the box holds it for the entirety of the Round, which lasts between 30 minutes and 8 hours, randomly decided by the application
- If the box doesn’t open in a Round for the player, a new Round will begin and everyone must Touch the box again to participate
- 20 prizes will be awarded with values ranging from $400 to $14,000
- If you invite a friend to the application and they win, you win a duplicate prize
- Click here for the rules and regulations
Screen Captures
(click on thumbnail to view full-sized image)
About LifeChangingBox.com
- The Life Changing Box is part of a marketing strategy developed to promote a new campaign from Lowe New York. The client sponsoring the application will be revealed as the game progresses
- LifeChangingBox.com is a mysterious website designed to intrigue users and let them guess what is inside this “Life Changing Box.” This first of its kind contest will run for one month starting on June 12th, 2008
Shhhhh! Try these words in the search bar (but don’t tell anyone!):
japan, takumi, komayama, baseball, mlb, sports, world series, home run, diamond, catch, hit, bat, swing, glove, catcher, short-stop, hitter, batter, grand slam, bases, loaded bases, stadium, major league, pro, professional, pastime, Pennant, uniform, outfield, out, fly ball, foul, umpire, fans, seats, tickets, dugout, couch, run, score, safe, call, official, play, slide, signal, contract, stealing, cleats, walk, pop-up, heckler, fanatic, stats, cards, card, mitt, bullpen, inning, infield, color, crystal, HDTV, light, molecules, contrast, hertz, refresh rate, pixels, resolution, high def, high definition, home theater, remote control, display, flatscreen, big screen, picture, image, clarity, brilliance, transmit, transmission, spectrum, 108 inch, portal, window, viewing, friendly, sun, solar panel, energy, efficiency, carbon footprint, ecosystem, ecology, save the environment, nature, natural, earth, planet, light, air, water, animals, birds, clean, renewable, grid, power, future, tomorrow, responsible, generate, generation, sustainable, mother earth, habitat, species, food chain, change, harmony, low emissions, summer, spring, kitten, life, movies, film, action, comedy, romance, chick flick, hollywood, horror, terror, stars, celebrity, sitcom, documentary, channel, surfing,
classics, script, dialogue, cinema, art, expression, acting, show, shows, commercials, soundtrack, theater, news, cartoons, prime time, ratings, re-runs, director, genre, audience, flick, blockbuster, live, on air, season, video game, theater, game, calculator, pencil, mechanical pencil, japanese, scientist, factory, technician, engineer, invention, inventor, innovator, innovation, leader, first, company, brand, pioneer, legacy, technology, electronic, electronics, advancement, vision
About Lowe Worldwide
Lowe Worldwide is an interconnected global community of marketing agencies. Its client roster includes Unilever, Saab, Johnson & Johnson, Nestle and Stella Artois. The agency is founded on the belief that the greatest service it can render its clients is High Value Ideas coupled with Problem Biased Thinking. Lowe is a member of Interpublic Group (NYSE:IPG), one of the world’s leading organizations of advertising agencies and marketing services companies.
Lowe New York is one of the cornerstones of Lowe Worldwide with a client roster including Milk, Perdue, XM, Sharp and more. www.loweny.com
About Abraham Harrison LLC
Abraham Harrison understands that the Internet is not just a different advertising medium, it is a different culture with unique customs and protocol. Knowing this culture allows us to translate your unique company message to relevant online communities. This approach drives business your way—our primary and sincere goal. www.ahllc.eu
Contacts For Press Inquiries
Sal Taibi
President, Lowe New York
sal.taibi@loweworldwide.com
(212) 605 8750Add to del.icio.us | Digg it | Google Bookmark | reddit | StumbleUpon | Twit This
Tags
TV, electronics, travel, environment, Japan, baseball, solar, LCD, flat screens, consumer electronics, game, Facebook app, Facebook, Life Changing Box, lifechangingbox.com, Facebook Application, game, hot potato, musical chairs
Here's the official Press Release from Lowe Worldwide:
Lowe Launches First-of-its-Kind Facebook(R) Application
12/06/2008 - 13:00Today Lowe Worldwide announces the launch of an industry-leading application on Facebook Platform called The Life Changing Box. The application, developed by Lowe New York for one of the agency’s global clients, is an interactive game giving users a chance to win prizes, some of which are worth thousands of dollars.
The Life Changing Box is part of a marketing strategy developed to promote a new campaign from Lowe New York. The client sponsoring the application will be revealed as the game progresses.
The application on Facebook Platform resembles the classic game Hot Potato, only in reverse. Facebook users who install the game can take possession of a box from another player, which is then passed around to other friends who have installed the The Life Changing Box application. The goal is to be in possession of the box when it opens, thus winning the prize it holds inside.
There are 10 boxes total in the game. To gain possession of a box, users use a currency called a Touch. All players get 24 “Touches” per day. Each Touch enters the player into a Round. At the beginning of each Round, the box will randomly jump to one of the players who entered that Round. The player given the box holds it for the entirety of the Round, which lasts between 30 minutes and 8 hours, randomly decided by the application. If the box doesn’t open in a Round for the player, a new Round will begin and everyone must Touch the box again to participate. 20 prizes will be awarded with values ranging from $400 to $14,000.
“We are excited about this groundbreaking contest we are bringing to Facebook Platform. It is a unique offering that will give users the chance to win actual, tangible, valuable prizes rather than just the virtual trinkets usually found on Facebook,” commented Mark Wnek, Chairman of Lowe New York. “What is really great about this program is that if someone invites a friend to play the game, and their friend wins a prize - they win a duplicate prize. This will add significantly to the viral nature of this program while increasing the level of both awareness and engagement with lifechangingbox.com.”
Since there are 10 boxes, 24 Touches, and up to 48 rounds per day, players will have to strategize their Touches in order to maximize their chance to win. This creates engaging and addictive play. The game will last through July 14, 2008, to coincide with the full launch of lifechangingbox.com.
About Lowe
Lowe Worldwide is an interconnected global community of marketing agencies. Its client roster includes Unilever, Saab, Johnson & Johnson, Nestle and Stella Artois. The agency is founded on the belief that the greatest service it can render its clients is High Value Ideas coupled with Problem Biased Thinking. Lowe is a member of Interpublic Group (NYSE:IPG), one of the world’s leading organizations of advertising agencies and marketing services companies. Lowe New York is one of the cornerstones of Lowe Worldwide with a client roster including Milk, Perdue, XM, Sharp and more. www.loweny.com
Lowe New York
Sal Taibi, 212-605-8750
President
Wednesday, April 9, 2008
MyDataisMyData Social Media News Release
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Flugpo Sponsors Development of My Data is My Data
Counters Growing Concern about the Privacy Rights of Social Network Users
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In response to the growing concerns that social network site user’s have had over privacy, growing social network, Flugpo, has sponsored the development of a plug-in to help counteract the collection and sale of personal information. This plug-in will be available through MyDataIsMyData.org
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MyDataIsMyData.org has created this free plug-in: a toolbar that will allow users several different options to monitor and delete Cookies, offline content and track visits to Facebook Beacon collaborator companies. Once downloaded, this toolbar allows a user to decide how often he or she would like certain Cookies deleted. The user can choose to delete Facebook cookies, Facebook Beacon collaborator companies’ cookies, both, all cookies, or none.
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Selling private information for profit unbeknownst to the user’s is an abuse of their trust and MyDataIsMyData.org hopes to empower these user’s by allowing them to control the amount of personal information that they make visible.
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MyDataIsMyData.org was created as a direct response to the Facebook Beacon uproar which broached many privacy concerns for users of social network sites. With this plug-in, MyDataIsMyData.org is hoping to empower the concerned social network site user by allowing them to control the amount of private information that can be seen by these sites and to stop the sale of his or her personal information.
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The Facebook Beacon refers to Facebook’s agreements with popular online retailers to facilitate the use of Facebook user’s information. When a Facebook user purchased something with one of the participating online retailers a message would be sent to the user’s “friends” on Facebook notifying them of the his or her endorsement of the retailer.
Facebook Beacon was meant to be optional; a buyer/Facebook user could choose to opt out of letting their friends know about their last purchase. However, several instances have emerged in which personal information from the Facebook Beacon network was sent to the user’s friends without his or her approval. This is just one example of many ways in which social network sites have been working to monetize their user’s experience.
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Flugpo was developed to be a place where people can go to make friends, share photos, network professionally, share ideas, buy and sell items & list and locate jobs. As an online resource for everyday people, Flugpo creates opportunities for businesses to promote their services. Aside from the professional aspect, Flugpo is a great community for people to make new friends, share common interests and reach out to like-minded individuals and discuss current topics, review top movies and share stories.
Flugpo is often referred to as "Myspace meets Craigslist" by their staff and members. Created in the 2007, Flugpo takes an interesting approach to classified listings by eliminating the anonymity features found with Craigslist and allowing the members to connect with one another. “The classifeds, as the world knows them now has no community, said David Metz, founder of Flugpo. Each classified posting is linked to the profile of the member posting the ad. Given the current landscape of Internet safety, Flugpo is quick to address safety concerns by connecting all classified listings with a "face and name."
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For Press and PR Inquiries
Contact Dani Sevilla, Media and PR Strategist at dani@mydataismydata.us
For More Information About Flugpo
Visit http://www.flugpo.com or email David Metz, CEO at davidmetz@flugpo.com
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Download the My Data is My Data Logo (400 pixels)
Download a Screenshot of the Plug-In
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The My Data is My Data Group on Facebook
Information about My Data is My Data on the Flugpo Forums
The My Data is My Data Group on Flugpo
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Add to del.icio.us | Digg it | Google Bookmark | reddit | StumbleUpon | Twit This
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Beacon | Facebook | Facebook Beacon | MDiMD | My Data is My Data | MyDataIsMyData.org | privacy | privacy advocates | privacy protection
Tuesday, March 4, 2008
Fair Game with Faith Salie Fans Unite and Join!
It is no secret that I am a fan of NPR and a double-fan of Fair Game with Faith Salie. Well, I took the initiative to create a Fair Game with Faith Salie Facebook group. And, if you're a fan of Faith Salie then you should become Faith Salie's friend on MySpace (I had never heard of her before I heard the first show on WAMU in Washington). Come on and join the unofficial Fair Game with Faith Salie fan club!
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